Niche market definition

A Niche market by definition is a market which is focused on particular product or service. It may also be a market that has certain geographical limits.

In the Internet arena the phrase is related to Internet marketing. Internet marketing is the promotion for sale products or services over internet globaly. Its subset, a Niche marketing, is specialized in promotion of particular product or service

Money sites - a special kind of internet websites are related with term - internet niche market. These micro sites are built with the purpose to promote a certain niche market by means of:

  • Affiliate marketing
  • Contextual advertising (like Googles Adsense)

Tightly related to niche market are keywords that define or describes a niche. Positioning of niche market site in mayor search engines like Google means finding these keywords. The keywords (and a niche) must have certain attributes to be interesting for monetization. This are the general attributes which a good keyword must comply with.

  • Relevant keyword
  • High traffic keyword
  • Low competition
  • High profitability

Read about how to find this keywords in "How to find a niche market" article.